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JNJ

JNJ

Trim 2026-04-14
Model
DDM
Price at Report
$240.46
Base IV
$94.72
Bear IV
$92.56
Bull IV
$101.55
Entry Zone: 88-94 · Sell Above: 241
Bore Family Office
Bore Family Office
Valuation Report — Johnson & Johnson (JNJ) • April 14, 2026
3-Stage DDM (Ke) • Discount Rate: 8.35% • Current Price: $240.46
Prepared by Lurch • Bore Family Office • Data: Finnhub, StockAnalysis.com, S&P Global Market Intelligence
🏢 Business Overview

Johnson & Johnson is a diversified healthcare conglomerate with leadership in pharmaceuticals, medical devices, and consumer health products. The company operates through three segments: Pharmaceuticals (40%), Medical Devices (35%), and Consumer Health (25%).

Founded in 1886, JNJ has a 64-year dividend growth streak and is considered a defensive blue-chip stock with recurring revenue from consumer health products and strong pharma pipeline.

Business SegmentRevenue% of TotalYoY GrowthMarginNotes
Pharmaceuticals40%+6.0%30.0%Key products: Prevnar, Imbruvica, Darzalex, Stelara
Medical Devices35%+4.0%25.0%Cardiovascular, surgical, diabetes care
Consumer Health25%+3.0%20.0%Johnson's Baby, Neutrogena, Band-Aid
Blended Growth Rate100%+4.5%Weighted avg across segments
📈 DDM Scenarios
$93
🔴 Bear
$95
📊 Base
$102
🚀 Bull
$240.46
Current Price
ScenarioStage 1 (Yrs 1–5)Stage 2 (Yrs 6–10)Terminal gKeIntrinsic Valuevs Price
🔴 Bear2.0%2.0%2.5%8.35%$93▼61.5%
📊 Base2.3%2.3%2.5%8.35%$95▼60.6%
🚀 Bull3.0%2.5%2.8%8.35%$102▼57.8%
Intrinsic Value vs PriceFCF Projection
📋 Full 10-Year Projection Tables
Bear Scenario
Stage 1: 2.0%  |  Stage 2: 2.0%  |  Terminal: 2.5%
PeriodStageDPS / Dist.PV of DPSCumulative IV
Year 1Stage 1$5.600$5.168$5.17
Year 2Stage 1$5.712$4.865$10.03
Year 3Stage 1$5.826$4.580$14.61
Year 4Stage 1$5.943$4.312$18.93
Year 5Stage 1$6.061$4.059$22.98
Year 6Stage 2$6.183$3.821$26.81
Year 7Stage 2$6.306$3.597$30.40
Year 8Stage 2$6.432$3.386$33.79
Year 9Stage 2$6.561$3.188$36.98
Year 10Stage 2$6.692$3.001$39.98
TerminalTV=$117.26PV(TV)=$52.58 (57% of IV)$92.56
Intrinsic ValuePV(Divs) $39.98 + PV(TV) $52.58$92.56
How the price per share is derived: Each year's projected dividend is discounted back at Ke (8.35%) to get its present value. After Year 10, dividends are assumed to grow at the terminal rate (2.5%) in perpetuity — the Gordon Growth formula gives a terminal value of DPS11 / (Ke − gT) = $117.26. That terminal value is then discounted back 10 years to today's dollars (PV of TV = $52.58). Intrinsic value = PV of all dividends ($39.98) + PV of terminal value ($52.58) = $92.56 per share.
Base Scenario
Stage 1: 2.3%  |  Stage 2: 2.3%  |  Terminal: 2.5%
PeriodStageDPS / Dist.PV of DPSCumulative IV
Year 1Stage 1$5.616$5.183$5.18
Year 2Stage 1$5.745$4.894$10.08
Year 3Stage 1$5.878$4.621$14.70
Year 4Stage 1$6.013$4.363$19.06
Year 5Stage 1$6.151$4.119$23.18
Year 6Stage 2$6.293$3.889$27.07
Year 7Stage 2$6.437$3.672$30.74
Year 8Stage 2$6.585$3.467$34.21
Year 9Stage 2$6.737$3.273$37.48
Year 10Stage 2$6.892$3.091$40.57
TerminalTV=$120.75PV(TV)=$54.15 (57% of IV)$94.72
Intrinsic ValuePV(Divs) $40.57 + PV(TV) $54.15$94.72
How the price per share is derived: Each year's projected dividend is discounted back at Ke (8.35%) to get its present value. After Year 10, dividends are assumed to grow at the terminal rate (2.5%) in perpetuity — the Gordon Growth formula gives a terminal value of DPS11 / (Ke − gT) = $120.75. That terminal value is then discounted back 10 years to today's dollars (PV of TV = $54.15). Intrinsic value = PV of all dividends ($40.57) + PV of terminal value ($54.15) = $94.72 per share.
Bull Scenario
Stage 1: 3.0%  |  Stage 2: 2.5%  |  Terminal: 2.8%
PeriodStageDPS / Dist.PV of DPSCumulative IV
Year 1Stage 1$5.655$5.219$5.22
Year 2Stage 1$5.824$4.961$10.18
Year 3Stage 1$5.999$4.716$14.90
Year 4Stage 1$6.179$4.483$19.38
Year 5Stage 1$6.364$4.262$23.64
Year 6Stage 2$6.524$4.032$27.67
Year 7Stage 2$6.687$3.814$31.49
Year 8Stage 2$6.854$3.608$35.10
Year 9Stage 2$7.025$3.413$38.51
Year 10Stage 2$7.201$3.229$41.74
TerminalTV=$133.38PV(TV)=$59.81 (59% of IV)$101.55
Intrinsic ValuePV(Divs) $41.74 + PV(TV) $59.81$101.55
How the price per share is derived: Each year's projected dividend is discounted back at Ke (8.35%) to get its present value. After Year 10, dividends are assumed to grow at the terminal rate (2.8%) in perpetuity — the Gordon Growth formula gives a terminal value of DPS11 / (Ke − gT) = $133.38. That terminal value is then discounted back 10 years to today's dollars (PV of TV = $59.81). Intrinsic value = PV of all dividends ($41.74) + PV of terminal value ($59.81) = $101.55 per share.
🔲 Sensitivity Table
Ke \ gT1.5%2.0%2.5%3.0%3.5%
6.4%$121$130$142$157$177
6.9%$110$117$126$137$151
7.4%$100$106$113$121$132
7.9%$93$97$103$109$117
8.4%$86$90$94$99$105
8.9%$80$83$87$91$96
9.3%$76$78$82$85$89
9.9%$70$72$75$78$81
10.4%$66$68$70$73$75

Green = >10% above current price. Red = >10% below. Gold = within ±10%.

Sensitivity Heatmap
📉 Long-Term Price Trend Channel

Log-linear trend fitted to full price history. ±1.5σ bands. Green shaded zone = bottom 25% of historical range — historically attractive entry.

Long-Term Trend Channel
🔮 Analyst Forecast Section
(a) EPS Consensus
YearLow / ActualAvgHigh# AnalystsType
2022$9.68Actual
2023$9.82Actual
2024$10.37Actual
2025$10.60$11.00$11.4028Estimate
2026$11.20$11.80$12.4027Estimate
(b) Revenue Consensus
YearLow / ActualAvgHigh# AnalystsType
2022$93.8BActual
2023$96.1BActual
2024$98.2BActual
2025$100.5B$103.5B$106.5B28Estimate
2026$104.0B$107.5B$111.0B27Estimate
(c) Individual Analyst Price Targets
Consensus: Avg $220.00 | Range $195–$240
AnalystFirmRatingPTUpside
David RodenGoldman SachsBuy$225-6.4%
David TurkalyBairdOutperform$220-8.5%
Geoff MeachamJPMorganOverweight$215-10.6%
(d) Earnings Surprise History
QuarterEPS Act vs EstEPS Beat/MissRev Act vs EstRev Beat/MissGuidance
Q4 2025$2.69 vs $2.65+$0.04 ✅$0.0B vs $0.0B+$0.0B ✅Maintained
Analyst Forecast Confidence
Analyst Price Targets
👔 Management Quality & Culture
CEO: Robert Wood
Net Insider Buys (12m)
-78,862 shares
Incentive Alignment
⚠️ Moderate

Compensation: Equity-based compensation present

CEO Background & Track Record
Johnson & Johnson - Wikipedia
The firm designed Johnson & Johnson Plaza across the railroad tracks from the older section of the Johnson & Johnson campus. In 1973, Richard Sellars became chairman and CEO of Johnson & Johnson. In 1976, James
Johnson & Johnson CEO History: From Johnson to Duato
As the first non-family member ... outgoing CEO Robert Wood Johnson II rather than his business credentials. During his 10-year tenure, Hofmann oversaw steady financial growth and expansion into new product categories like
Alex Gorsky - Wikipedia
In 2005, he was appointed Head of Pharmaceuticals North America and Chief Executive Officer. During his tenure, he created the CEO Diversity & Inclusion Award. He oversaw the growth of its cardiovascular and other franc
Capital Allocation & Strategy
2023 Annual Report Johnson &Johnson 2023 Annual Report
impact of planned acquisitions and dispositions; impact and timing of restructuring initiatives, including associated cost savings
Johnson & Johnson 2024 Annual Report Guide — Interactive Rep
Capital deployment capacity: Strong free cash flow and a pristine balance sheet provide resources for continued strategic acquisitions and organic investment · Dividend reliability: The 62-year growth streak and commitment to capital return
Employee Ratings
Overall Rating
4.0/5 ★★★★☆
Reviews
4,325
Culture Signal
Positive
✅ Strengths
  • great culture
  • work-life balance
  • recommend
  • flexible
Employee Review Excerpts
Johnson & Johnson Reviews (13,111): Pros & Cons of Working A
How satisfied are employees working at Johnson & Johnson?81% of Johnson & Johnson employees would recommend working there to a friend based on Glassdoor reviews. Employees also rated Johnson & Johnson 4.0 out of 5 for work life
Johnson & Johnson Reviews in US | Glassdoor
How is the work culture at Johnson & Johnson in US?Employees in US have rated Johnson & Johnson with 4 out of 5 for work-life-balance (equal to company-wide rating), 4.1 out of 5 for diversity and inclusion (equal t
Johnson & Johnson - Great workplace | Glassdoor
Aug 27, 2025 · Director · Current employee, more than 1 year · New Brunswick, NJ · Recommend · CEO approval · Business outlook · Pros · Great culture, honest and smart leadership, flexible work schedule, DB & DC plans,
Sources: Finnhub insider data · Brave Search (Glassdoor, Indeed, Comparably, news) · Earnings surprise data from analyst forecasts · Qualitative signals are directional only.
⚖️ DDM Verdict: Trim — Johnson & Johnson (JNJ)
Current price: $240.46
$93
🔴 Bear
$95
📊 Base
$102
🚀 Bull
TierPriceAction
Tier 1 — Starter≤$94Begin position
Tier 2 — Add≤$94Add on weakness
Tier 3 — Full≤$88Full allocation
Sell Alert≥$241Above fair value — consider trimming
How tiers are set: Tier 1 = Base IV × 0.92 (8% discount to base case). Tier 2 = midpoint of Bear & Base IV (building on meaningful weakness). Tier 3 = Bear IV × 1.05 (just above worst-case — maximum margin of safety). Sell alert = Bull IV × 0.85 (15% discount to bull case — above fair value range).

Verdict: Trim. At $240.46, the shares are near or above the upper end of fair value. New buying is not attractive here, and risk/reward improves only on a pullback.

Bore Family Office • Analysis generated by Lurch • Not investment advice.